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​Save Time with Networking

​Save Time with Networking

Blog posts   •   Jul 14, 2016 08:00 GMT

Looking to quickly update your audience? PR professionals are swamped with work, with 84% working across more areas than ever before. Are you in the same boat? Look for ways to offload that burden now.

​Mynewsdesk’s #100Million Challenge Puts Hövding On The Global Map

​Mynewsdesk’s #100Million Challenge Puts Hövding On The Global Map

Press Releases   •   Jul 06, 2016 09:00 GMT

Earlier this year, Mynewsdesk launched their #100Million Reach Challenge, setting themselves the task of reaching 100 million people with a campaign for one of their customers - without knowing which campaign or client that would be.

​7 Steps to Increase Readers’ Time Spent in Your Newsroom

​7 Steps to Increase Readers’ Time Spent in Your Newsroom

Blog posts   •   Jun 30, 2016 08:00 GMT

Want to increase the average time people spend in your newsroom? As everyone knows, a little time spent on your site increases your bounce rates and kills overall engagement. How do you overcome that? Let’s get started.

​Your Quick Guide to Publishing Press Releases

​Your Quick Guide to Publishing Press Releases

Blog posts   •   Jun 16, 2016 08:00 GMT

In this article we go through the specifics of creating and publishing a press release, looking at an example from Hövding’s newsroom. What are the important aspects you should know and how do you do it? Learn more.

​How to Manage a Newsroom

​How to Manage a Newsroom

Blog posts   •   Jun 09, 2016 08:00 GMT

Mynewsdesk is helping Hövding manage their newsroom. Read this step-by-step guide on how we are doing it.

​Mynewsdesk Gives a Beep!

​Mynewsdesk Gives a Beep!

Blog posts   •   Jun 07, 2016 08:00 GMT

Hövding and Mynewsdesk have just launched the Give a beep initiative to make the streets of London safer for cyclists. Our goal is to raise awareness around cycle safety in London and across the major cities in the world. Through this initiative, we hope to inspire positive change, making urban areas more cycle-friendly now and in the long run.

Taking the Cause of Safe Cycling to the Streets of London

Taking the Cause of Safe Cycling to the Streets of London

Blog posts   •   Jun 02, 2016 08:00 GMT

We've touched upon the subjects of storytelling and scalability, and how these come together to create campaigns that make your brand values come alive in a bigger way. I would now like to flesh out how we've done this in the campaign we've prepared for Mynewsdesk and Hövding: The 100 Million Reach Challenge.

Behind the scenes of 100 Million Reach Challenge in London

Behind the scenes of 100 Million Reach Challenge in London

Blog posts   •   May 26, 2016 10:19 GMT

The 100 Million Reach Challenge is now up and running (or cycling, rather!), with PR agency Edelman Deportivo in London last week to begin filming footage for Hövding’s challenge.

Find the higher business purpose

Find the higher business purpose

Blog posts   •   May 19, 2016 08:00 GMT

​”People don’t buy what you do. They buy why you do it." Simon Sinek, British leadership and management author and speaker

How to scale your communications

How to scale your communications

Blog posts   •   May 12, 2016 08:00 GMT

Depending on the purpose of your communication efforts, the strategy you will apply may vary. Whether your goal happens to be generating awareness, changing brand perception or stimulating business growth, you must make your communications scalable to achieve higher efficiency.

How You Can Create Ridiculously Good Stories

How You Can Create Ridiculously Good Stories

Blog posts   •   May 05, 2016 08:00 GMT

Robert Mckee, the world’s best-known and most respected screenwriting lecturer, defined a story as an expression of “how and why life changes”, or more specifically a story is an event that “throws life out of balance” and forces the protagonist to deal with “opposing forces”.

100 Million Challenge Taking Shape

100 Million Challenge Taking Shape

Blog posts   •   Apr 28, 2016 14:40 GMT

Three weeks ago Hövding was revealed as the winner of the 100 Million Reach Challenge. Ever since, Mynewsdesk and Edelman Deportivo have been doing intense creative work. Our goal is to reach 100 million people by telling the Hövding story.

Mynewsdesk Choose Hövding To Take The 100 Million Reach Challenge

Mynewsdesk Choose Hövding To Take The 100 Million Reach Challenge

Press Releases   •   Apr 28, 2016 12:54 GMT

Mynewsdesk has chosen Hövding to partake in their 100 Million Reach Challenge.

#100million: How One Voice Can Reach 100 Million People

#100million: How One Voice Can Reach 100 Million People

Blog posts   •   Apr 28, 2016 12:49 GMT

​Picture this. You’re a brand, a small charity, a fresh start-up, a one-man band. Whoever you are, you’ve got a story to tell. And given the opportunity to tell it to 100 million people, for free, you’d probably do it – right?!

Mynewsdesk Launches Campaign To Reach 100 Million People

Mynewsdesk Launches Campaign To Reach 100 Million People

Press Releases   •   Apr 28, 2016 12:35 GMT

​Mynewsdesk has set themselves a challenge to reach 100 million people with one company's story - but that story doesn’t exist...yet.